THE MISSION

Its in the box

Creating pipe tobaccos is not just a job, it is a mission – my life's work. I became a Master Blender following an apprenticeship in the family business under my father. He always used to say that I must seek out the best, that only the best was good enough, and he passed on his lifelong dream of creating the perfect pipe tobacco to me. This dream has been my guiding light throughout the 30 years that I have been traveling around the world selecting and buying tobaccos for Mac Baren's products.

Thus it is a matter of great personal satisfaction to me that Mac Baren can now launch a blend which comprises the finest tobaccos gathered from the entire world. My adventurous journey towards the development of the perfect blend has been as exciting and as satisfying to the senses as is the sweet, fruity and mild taste of the tobaccos in Cube. But I can say in all conscience that “it's in the box”.

You can read more of this journey and Cube's many subtleties here. And in order to get as close to the truth as possible I will have to reveal a family secret en route.

Happy smoke 
Mac Baren Tobacco Company A/S

Henrik Halberg
    Owner and Master Blender