ARTICLES

THE TOBACCO DINNER - TIVOLI, COPENHAGEN

The stage is set at The Chef's Table in restaurant The Paul, in a winter-clad Tivoli Gardens in the Danish capital Copenhagen.  In the restaurant we are preparing for an extraordinary food experience – composed with tobacco as an important new ingredient.
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WANT TO TRY A WATER PIPE

Smoking water pipes, or hookahs, is a venerable tradition in the Middle East, where it is the quintessence of relaxation, and the trend is spreading. Mac Baren therefore now also produces a tobacco specially designed for use in water pipes.
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A NOSE FOR TOBACCO

Growing tobacco is a complex, tricky affair in which a great deal can go wrong. The knowledge accumulated over the centuries as to how to arrive at the genuine, finished smoking tobacco can be overturned by a single false step - if you haven't got the nose. We visited a tobacco grower in the USA who has.
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A GOOD OLD CLASSIC

Virginia No. 1, which comprises tobaccos from the USA, Brazil and Zimbabwe, is one of Mac Baren's most sold tobaccos. And thereby what is now this 57 year-old classic, which was originally marketed by Jørgen Halberg in 1955, can claim the title of one of Mac Baren's most stable products.
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THE STAR SHOWS THE WAY

When Franz Pedersen has to find his way through what, seen from an outsider's point of view, appears to be an almost impenetrable flavour jungle - nose, intuition and Knowledge are not the only tracks that Mac Baren's product development manager has to guide him in his quest for the optimum basic tobaccos and the optimum tobacco mixtures.
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THE DIFFICULT ART OF BALANCE

It was quite a task for Mac Baren's R&D Manager, Franz Pedersen, to arrive at "Vanilla Cream Loose Cut" which, in only three years, has developed into something of a best seller.
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REAL SMOKERS BEHAVE PROPERLY

Question: "What do you do when you want to smoke a pipe?".
Answer: "You take your pipe and fill some tobacco into it. You then light the tobacco. And then you also have to behave properly..."
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THE WORKDAYs SMALL OASIS

We have a need for tranquillity, believes Rolf Jensen, Director of the Copenhagen Institute for Futures Studies. For him, a pipe is one of the ways to achieve it.
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THE PIPE GOES INTO FILM

"Producing a film and getting it to work, maintaining the action and activity in an exciting way... one might even say that it is like smoking a pipe - fill it correctly and it will glow for a long time."
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THE TYPICAL PIPESMOKER

A mature and sensible man, resting in himself. He sees the broader perspective, he is thoughtful, distinguished. And this characteristic is really not that strange. Because smoking a pipe is usually described as a laborious ritual requiring attention and equanimity.
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